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Michael Hinde Joins Hype Motorsports Management 

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Charlotte, N.C. (April 13, 2022)— Full-service motorsports management firm Hype Motorsports Management today announced it has been named the digital marketing agency of record (AOR) for Michael Hinde, driver of the Michael Hinde Racing Super Late Model in the Southern Super Series as well as Pro Late Model competitions across the Southeast.

Hinde has joined Hype Motorsports Management’s roster of drivers to elevate his digital marketing presence through online marketing techniques and social media campaigns. Additionally, Hype Motorsports Management will manage Hinde’s growing brand through new age marketing strategies.

“I’m happy to be joining Hype Motorsports Management’s roster of clients,” Hinde said. “As my career continues to grow, I’m happy to have their team in my corner to help elevate my brand.”

“I’ve had the privilege of witnessing Michael hone in his abilities over the years at racetracks across the southeast,” said JR Longley, General Manager of Hype Motorsports Management. I couldn’t be more excited that he has chosen us to manage his digital marketing presence as he grows his brand both on and off the racetrack.”

Hinde is competing fulltime in the Southern Super Series in 2022, where he currently sits ninth in overall points. 

The 17 year-old from Central Florida picked up three Pro Late Model wins in the 2022 World Series of Asphalt Stock Car Racing at New Smyrna Speedway in route to a series championship. Hinde also picked up a win in the 2022 SpeedFest Pro Late Model 125 at Crisp Motorsports Park in Cordele, Georgia. 

In January, three of the top talent motorsports management agencies, Hype Motorsports, Innovative Racing Consultants and Performance Marketing Group, officially merged to form Hype Motorsports Management. This merger brings together a client list of drivers competing in various racing series. Hype’s services include career path management, media solutions and social media management, public relations, sponsorship acquisition, and website development.

With offices in Charlotte, N.C., Clermont, Fla., Dalton, Ga., and St. Petersburg, Fla., Hype Motorsports Management is positioned to have consistent availability for crucial interaction along with hands-on guidance and management for the careers of its clients.

For additional information, news and the latest updates, please visit or connect with Hype Motorsports Management on Facebook (HypeMotorsportsManagement), Twitter (@HypeMotorsports) or Instagram (@hypemotorsportsmanagement). 

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